Insider UK: our 25 May 2023 newsletter

Hello and welcome back to Insider - your one-stop shop for everything Independent Advertising.

Today we are announcing two new partnerships with Pride in London and E.ON Next with Gogglebox’s Marcus and Mica celebrating award nominations at both the AOP Digital Publishing Awards and The Drum Awards.

Pride in London x The Independent

We are so excited to announce that The Independent has once again entered into a year-long partnership with Pride in London, becoming its exclusive news partner. The relationship encompasses an array of commercial, editorial and marketing initiatives, during Pride Month (June) and the Pride in London parade (1 July) for the second year running, and also throughout the coming year, demonstrating The Independent’s commitment to supporting the LGBT+ community every day.

As part of its support for Pride, The Independent is relaunching The Rainbow List as The Pride List, recognising extraordinary changemakers. The Pride List’s judging panel will be composed of team members from The Independent and Pride in London. The Independent will showcase its coverage in a new Pride hub, making LGBT+ stories available to more than 70 million readers globally. Pride in London will work with The Independent’s editorial team on features and on-the-day coverage, while Pride’s Got Talent will feature a judge from The Independent, making the partnership truly collaborative.

Full release here.

E.ON Next and Gogglebox’s Marcus and Mica

The Independent and E.ON Next have announced a landmark new partnership designed to encourage families to feel good about reducing their energy consumption and their carbon footprints.

The multi-platform campaign, overseen by Independent Ignite, our commercial content arm, will feature ex-Gogglebox stars Marcus and Mica offering practical tips for households to cut energy use and help tackle climate change. The campaign will be rolled out across all The Independent’s channels, including editorial content, Independent TV, and social media. Independent TV will feature an exclusive series with Marcus and Mica shown making simple switches in their home, educating viewers on simple ways they can conserve energy.

For more details on the campaign see here.

Independent achievements

We are thrilled and very proud to announce that The Independent has been nominated for a number of prestigious awards at this year’s AOP Digital Publishing Awards and Drum Awards for Online Media. We would like to thank the judges of both awarding bodies for recognising the work that our teams have put in over the past year and pass on our congratulations to all of the other finalists. Please see our full list of nominations below:

AOP Digital Publishing Awards

  • Sales Person of the Year: Independent Ignite: Paul Finch
  • Best Online Brand: Consumer
  • Product Development Team of the Year
  • Best Use of Data
  • Best Digital Publishing Innovation

Drum Awards for Online Media

  • Brand of the Year
  • Publisher of the Year
  • Branded Content Team of the Year
  • Commercial Campaign of the Year

Subscribe to Insider

Sign up to receive Insider, Independent Advertising's newsletter.