The May figures for Ipsos iris have been released, showing another incredibly successful month for The Independent.
Highlights for May:
The Independent has been the UK’s largest news brand* in 7 of the past 12 months, dominating the field.
Source: © Ipsos, Ipsos iris Online Audience Measurement Service, May 2023, Brand Group – Digital Quality News Brands & Pureplays*, all adults age: 15+, UK *Note: Custom defined list by Independent. The Independent Brand Group audience includes Indy 100 data.